Build Profits Through Booklets
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McAleavey offered a few other alternatives for finding sales in books, booklets and brochures. He said that booklets lend themselves well to direct marketing and direct mail companies in the form of membership materials and are almost always a sure shot for not-for-profit organizations. "Distributors might also want to try retail outfits that send out surveys and price lists," he said.
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- People:
- Allan Doane
- Bob McAleavey
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