Increase Profits by Going In Through the Out Door
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For distributors lacking commercial printing or direct mail experience, Feldman advised approaching a company they already do business with and asking it to take on some of their other print work. Distributors should also spend some time with their suppliers to inform them of their plans and to learn about what each printer has to offer. While many distributors may balk at stepping out of their comfort zones, the alternative is to wait around until basic forms and labels distributors are obsolete.
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- Companies:
- Northern Printing Network
- Webb/Mason
- People:
- Jim Feldman
- Warner Mason
- Webb
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