SOI Labels and Tags: Satisfaction Guaranteed
Labels and tags prove their worth in the years ahead
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MC: In my opinion, industry morale has been mixed throughout the past few years. Some of the distributors we work with took the recession as an opportunity to expand their product offering and explore new markets. They also worked with us on their label projects to find ways to save their customers money. On the other hand, the woes of the recession had an extremely negative influence on some of our distributors. Reduced profits, loss of business, price-sensitive customers and fierce competition among distributors seemed to be the root cause.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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