The Total Package
Are your clients in need of a packaging pick-me-up? Start with the label.
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Digital printing and laser cutting even help distributors sell to small businesses. Heinl offered several examples. Cupcake shops need branded labels to seal their boxes. Coffee shops, craft breweries, wineries, bakeries and candy shops need multi-SKU labels and tags for their product lines.
"And keep in mind area corporations or hotels that want those products with private labels for corporate gifts or to send as a 'thank you' to customers," Heinl continued. "As long as the label uses the same material and has the same shape, allowing for different print designs, you can add all versions together for a total print quantity."
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- Companies:
- Labels West
- Repacorp
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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