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Paris also builds trust with a needs assessment. Its field technicians arrive at a customer's location to review its equipment as well as its roll applications. "The 'circle' continues with ongoing service, quality control, on-time shipping and a desire to keep customers satisfied on every job," he noted.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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