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He also pointed out distributors specializing in print are most often reacting to a customer request for specific products and services. “For promotional marketing specialists, it’s more of a proactive approach, rather than client-instigated sales,” Emmer said. “You have to really know your clients and how to create a market.” Particularly now, as the weather begins to cool, various sporting events and theater season begin to heat up. It’s the perfect time for distributors to let the good times roll. PPR
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- People:
- Gregg Emmer
- Places:
- Batavia, Ohio
Maggie Dewitt
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