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Jim Boucher, a sales representative at The Printing Press, Crest Hill, Ill., explained that his customers had been inquiring about promotional products for years.
"At first we would turn them away because we didn't have sources," Boucher explained. "Then, when we did attempt to locate suppliers, it took a long time." He added that while an attempt was made to subscribe to ASI, "We weren't selling enough at the time, and were turned down."
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