The Wheels Didn’t Fall Off
Regardless of when this economic downturn began or any definitive signal that it has ended, most people who are actively engaged in the promotional advertising/specialty industry still are rolling along, but perhaps at a bit slower speed. Both the short- and long-term forecast for the promotional advertising/specialty industry is pretty strong (or can be).
- Companies:
- Kaeser & Blair
Gregg Emmer is chief marketing officer and vice president for Kaeser & Blair Inc. (K&B). He has more than 40 years of experience in marketing and the promotional specialty advertising industry. His outside consultancy provides marketing, public relations and business planning consulting to a wide range of other businesses and has been a useful knowledge base for K&B dealers. Contact Emmer at gemmer@kaeser-blair.com.