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MINI "SLIM" CATALOG WITH ATTACHED BRE ENVELOPE
How it works: An alternative to a full-size catalog, the Mini "Slim" includes an attached business reply envelope and order form. Fugitive glue allows for easy opening, eliminating the need for wafer seals. Inside/outside personalization is available. (Courtesy of Dan Kimball, sales and plant manager, B&W Press, Georgetown, Mass.)
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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