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Many times, small organizations or non-profits have a mailing or membership list, but can benefit from a distributor's in-depth knowledge of one-to-one marketing techniques to hone their messages about upcoming events with personalized digital printing. Distributors could also design a short postcard survey to be distributed either in advance or during the event to capture needed demographic and psychographic information for use in future mailings.
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- Companies:
- Cooley Group
- Integrated Print & Graphics
- People:
- Dave Wandling
- Stuart Boyar
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