Good Form
Seasoned sales pros continue to find success with business forms solutions
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Said Zweber, “I assist with forms design about 20 percent of the time. The product types are print for direct mail pieces and cut sheet[s]. The repeat is almost 100 percent on these products.”
In addition to industry-serving publications, Shorma said trade shows are where she picks up new ideas and learns about new products. “Some of the security features ... you wouldn’t know [everything that] was out there if you didn’t meet with [manufacturers] and talk about what is going on. I also always check to see who won the awards for forms designs.”
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- American Solutions for Business
Maggie Dewitt
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