The Riches of History
6 case studies for bringing profit to your present-day
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4. The Hockey Handout
Submitted by Katharina Pieper, marketing manager for BamBams LLC, Woodbridge, Va.
“We have a yearly order for our popular fleece blanket that is used as a gift to get fans to sign up for season ticket package information for hockey. They have kiosks at the NHL games in Canada, and if people fill out a small info sheet to be solicited for season tickets, they get a free blanket.
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Michael Cornnell
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