SOI Commercial Print: Getting Back to Business
Commercial printers pick up the pace to remain profitable during hard times
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Maybe Apex Color was ahead of the game since diversification has become a familiar theme across business sectors. To stay relevant, the recession forced Dupli-Systems to make some difficult decisions about its product offerings and services.
"Over the past three years, when the economy was at its worse, we made some tough decisions to add new products, like digital printing, a state-of-the-art online ordering system and upgraded perfect binding capabilities," Eldridge said.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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