Relationships Can Flourish by Going Online
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It will be important for distributors to fully understand the nature and culture of the customer. "For instance, said Cutler, "some people will be fine waiting a week for a product while others will say, 'I need it by 5 p.m. today.' The more high-tech the company, the more emphasis there will be on tracking and internal goal-setting.
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- People:
- Out Cutler
- Steve Wakefield
- Places:
- Florida
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