A Perfect Combination
Features are key to selling form/label combinations
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“Think of the FastTabps as a type of Transpromo shipping label document. The idea is that parcel shippers are not taking advantage of the marketing aspects of the exterior of the carton,” he said.
Since the FastTabps incorporates a discount card, gift card, packing slip, promotional offer or other option within a single page integrated label document, “parcel shippers get better efficiency, 100 percent order accuracy and personalized/targeted messages on the outside of the carton for maximum effect,” Harnett said.
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