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Distributors want training and support. Suppliers have access to a large pool of resources that distributors can use to their advantage.
"We [help] in a variety of ways by supplying samples, feed tests, personalized catalogues with the distributor's name, cross reference tools, PDFs of the form and also helping the distributor with free design services for custom applications where we will take the end-user's graphics and update them to IRS guidelines," Yost said. "It takes considerable effort to maintain a working knowledge of IRS regulations, and our support through art and design work has become a valuable resource to the distributor in printing custom tax forms."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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