Who's Mailing What?
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"Dealing with perfs increases the potential for tears in postcards as well as the tendency for recipients to not want to be bothered with them," explained McCormick. "We have the capability to provide variable insert die-cut cards in almost any size end-users desire.
The die-cut cards slip out of the mailers. "Recipients don't have to do a thing but send back the pre-imaged card," added McCormick. "The die-cut adds nothing to the cost, only value to the design."
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