Crossing Over
How to boost your business with combined print and promotional product sales
By
Sean Norris
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Whether you’re a seasoned distributor or new to the industry, the idea of combining print and promotional products can be intimidating. There are major differences between a label and a lanyard, a business card and a cardigan, and expertise in one doesn’t translate to the other, right?
Not necessarily.
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- Companies:
- iPROMOTEu
- Stouse LLC
- People:
- Bob Schwei
- Jennifer Hoyt
E
Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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