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There's no cause for alarm if your site isn't responsive, Foley said. A temporary solution would be to create an inexpensive mobile site. Foley recommended using iFlyMobi, Weebly or Mobify. "Be sure that the answers to your first question—what do you or your customers need—is easily answered on the mobile site because it's not a replica of your desktop site," he reminded.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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