What's In Store for Online Print?
Web-to-print's top suppliers share their thoughts on the present and future of online printing
By
Sean Norris
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Online printing, or web-to-print (W2P), has maintained a steady ascent in popularity over the past decade or so, thanks to increasing Internet speeds and availability, reduced costs for W2P technology, and mainly, the gradual shift in customer preferences from brick-and-mortar to e-commerce. Updated statistics are hard to come by, but a 2008 InfoTrends study, E-Enablement: The Future of Graphic Communications, noted that 66.5 percent of print buyers used web-to-print services that year, compared to just 11 percent in 2000.
0 Comments
View Comments
E
Sean Norris
Author's page
Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
Related Content
Comments