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"I define web-to-print as any print or print-related business done on a website," Jay commented. "In the past, it generally referred to storefront applications or places where managers could facilitate print requests from their employees. But much has changed with the Internet and print since that term first appeared. Web-to-print now encompasses many more applications and commerce that occur on the Internet."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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