Paul Keith Tells It Like It Is
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Because of the organization's vision to bring change and new opportunity to the industry and its determination to succeed, IBSA has been chosen as the BFL&S distributor of the year.
Keith and the IBSA management team—which includes former employees from each of the major directs—project that IBSA will move more than $500 million from the direct channel to the IBSA independent channel over the next five years. And, right on schedule to coincide with the organization's national conference—taking place July 23 to 25 in its home state—Keith and his nine principal associates will officially roll out IBSA's national account campaign and, hopefully, announce the successful signing of the first contract with a major health-care provider.
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- People:
- Paul Keith
- Places:
- Bowling Green, Kentucky
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