6 Ways to Survive High Postage Costs
Practical ways to create successful, revenue-
generating campaigns—despite postage increases
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3. Choose Your Paper Stock Wisely
Using less expensive, commodity-grade paper is a way to save money. This paper is available at any plant, and printers oftentimes maintain large inventories of it in a variety of weights and then pass along volume discounts from paper suppliers to the customers who make use of this paper.
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Melissa Campanelli
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Melissa Campanelli is Editor-in-Chief of Total Retail. She is an industry veteran, having covered all aspects of retail, tech, digital, e-commerce, and marketing over the past 20 years. Melissa is also the co-founder of the Women in Retail Leadership Circle.
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