Into the Great Wide Open
Want to sell wide format like a pro? Ask these questions to find your way.
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Sean Norris
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So, it's only for big stuff?
Nope! According to Ryan Shacklett, president of Denver-based signobi.com, it's got a bunch of other applications, too. "These materials and print methods work fantastic for many other smaller everyday items, from small things like custom-shaped plastic business cards, badges and durable tags to lamp shades and point-of-purchase displays," he said.
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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