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Gregg Emmer, vice president, chief marketing officer, Kaeser & Blair, Batavia, Ohio
2011 looks like a pretty good year. With only a few weeks since the mid-term elections, the short term effect has been twofold. Salespeople are more confident and interested in seeing their customers, and customers are much more likely to get their businesses growing again. We are seeing a pretty dramatic change of direction. Reinforcing my market prediction is a growing list of projects for spring and summer that our Authorized Dealers are working on with their clients. Businesses for the most part had money, they just lacked the confidence in the economy to invest it in their business. That seems to have changed.
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