Selling Social
Social media is essential for brand-building—but can it help you sell?
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Sean Norris
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Social-media marketing: Everybody's doing it. Well, not everybody, but close—93 percent of marketers, according to The Website Marketing Group. Considering the number of social networks and the amount of time people spend using them, it's no wonder so many businesses have added social media to their marketing plans. It's less an option than it is a necessity—if you want to stay relevant and connect with customers, you'd better be on social media.
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- Companies:
- American Solutions for Business
- People:
- Justin Zavadil
E
Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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