Due Process
Whether you're selling paper products, promotional products or both, understanding print processes and decoration techniques is key to customer satisfaction
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Sean Norris
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You don't need to be an expert on offset lithography, but if you want to meet your customers' product needs, it pays to know the printing basics. Check out the following list of tips for getting started in the big world of inks, plates and dyes, and you'll be selling faster than you can hit command+P.
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Sean Norris
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Sean Norris is editor-in-chief for Promo Marketing. Reach him at snorris@napco.com.
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