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Clearly, web-to-print offers endless possibilities. One thing is certain—web-to-print technologies can make it easier for customers to conduct business with companies.
"The new stream of revenue that I'm most interested in as a web-to-print provider is how much is my customer able to sell or accomplish their goal," Weiss concluded. "As long as I'm enhancing their ability to get a message into the marketplace, they'll keep coming back for more."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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