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Dingus also came up with the idea of stone coasters in a wrought iron holder featuring full-color images of the old greenhouse and the new conservatory. "They resemble the size and shape of the sponsored bricks, and the new pond area was designed with wrought iron railings," he said.
The Outcome: "The payoff for the Rockford Park District continues as they see [the gifts] on the desks of supporters years later, and newcomers to the community ask where they can get one," Dingus noted.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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