The Story Behind the Product
Communicating value through presentation folders, menus and brochures
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Synthetic Film Substrate for Menus
Submitted by: Kim Nanosky, marketing manager, Victor Printing Inc., Sharon, Pa.
Why it is valuable: Boasting a robust set of useful applications besides menu printing, synthetic paper is a stand out in today's print market. Ideally suited anytime printed materials will be subjected to frequent handling or extreme environment conditions, synthetic paper is waterproof, tear-resistant, durable, and impervious to grease, food and drink stains. [...] It prints with ease, without the use of special inks, toners or set-up, and can be easily embossed, die-cut, perforated, folded or glued.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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