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A common example of a PURL is a web page with a URL such as www.abcmagazine.com/joejones. "Joe Jones" is the receiver of the message, either via e-mail or direct mail, who is encouraged to visit the web page.
PURLs have benefited business at Edison, New Jersey-based Prodigital Printing, A Consortium Company.
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- Companies:
- Labels West
- People:
- Bill Doehler
- John Shanley
E
Melissa Busch
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