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Datatel Resources even developed an eight-page document that addresses its quality standards; distributors can use the pamphlet as an extra selling tool.
"When [distributors] get to the point where a customer is considering them, they want to make sure that customer notes their dedication to doing a quality job," said Simon. "This document really gets into the details of quality, [identifies] common quality issues and shows how Datatel addresses those issues so the customer feels comfortable that we are really on top of this."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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