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Still, sometimes they are necessary. If this is the case, first, ask the prospect if it’s a convenient time for him or her to speak. “Respect that because salespeople just launch into their spiel and they lose you right away because you may be working on a big project and maybe at another time you would be willing to listen,” Marcus said.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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