Everything to Everyone
Determining the most attractive value proposition to major vertical markets
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Fess went on to say, "We have distributors becoming educated on a wider variety of products and [there is] more crossover between print and promotional along with their expansion into new markets. … The industry is continuing to change and our distributors are changing with it. It allows growth in the printing industry and it's great to see the growth in the markets our distributors are working in."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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