A Thing of Beauty
Five case studies for creating masterful promotions
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The Outcome: "This promotion, in addition to generating over 100 new business leads during the two-day show, was directly responsible for the close of a new customer relationship, which our client expects to produce more than $50,000 in monthly recurring revenue."
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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