Riding High
He added, "Our e-commerce team helps owners market and present their powerful e-commerce capabilities to win company stores and print fulfillment programs. The team then works with the owner to develop and implement the program, resulting in substantial profits for the owners."
In 2010, Proforma plans to build upon some of its resources. The company's top priority will be to implement an effective demand generation program, they said. Vera Muzzillo added, "To date, we have done an excellent job providing our members with the tools and programs to push to customers and prospects to gain more business. We are looking to constantly improve these resources and now add pull marketing strategies that bring a substantial amount of qualified leads to our members."