STATE OF THE INDUSTRY: Your 2015 Forecast
Winds of change are sweeping through the industry
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ON PROMOTIONAL PRODUCTS
The Participant: Paul Bellantone, CAE, president and CEO, Promotional Products Association International (PPAI), Irving, Texas
Print+Promo (P+P): What are your thoughts on the current state of the promotional products market?
Paul Bellantone (PB): Our industry and share of the overall advertising spend is healthy and continues to grow, and from what I've seen and heard so far this year, there is positivity in the promotional products industry and the economy in general.
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Elise Hacking Carr
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Elise Hacking Carr is senior production editor for Print & Promo Marketing magazine, and managing editor for PRINTING United Journal.
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