Industry Professionals Confront Change
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According to Cronin, "The manufacturer/distributor relationship is a matter of finding out who you can trust with your livelihood. In essence, that's what you're doing, and you'd better know and understand those whom you are entrusting with your business." He said that he has taken "some hits" over the years from manufacturers who eliminated his company from the loop. "It hurts, certainly, but you just don't allow yourself to be stung again by those who violate your trust," he said.
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